The world of business is all about attention. And no one knows this better than Gary Vaynerchuk. As a serial entrepreneur, investor, and marketing expert, Vaynerchuk has built a reputation for cutting through the noise and getting his message across. His keynote at SBC Summit is all about helping betting and gaming brands understand how to harness the power of attention to drive real growth and engagement.
Who is Gary Vaynerchuk?
Gary Vaynerchuk is a name that’s synonymous with success in the business world. He’s the Chairman of VaynerX, CEO of VaynerMedia, and the Creator & CEO of VeeFriends. With a proven track record of investing in and building global brands, Vaynerchuk is considered one of the leading global minds on what’s next in culture, business, and the internet.
- Early investor in iconic companies like Facebook, Twitter, Snapchat, and Uber
- Prolific angel investor with a portfolio of successful companies
- Author of seven books, including the highly-acclaimed “Jab, Jab, Jab, Right Hook” and his latest release, “Day Trading Attention”
Vaynerchuk’s success can be attributed to his ability to recognize trends and patterns early, and to bring brand relevance to the forefront. He’s a master of storytelling and has a keen understanding of how to navigate the ever-evolving attention economy.
| Key Highlights of Gary Vaynerchuk’s Career | ||
|---|---|---|
| Chairman of VaynerX | CEO of VaynerMedia | Creator & CEO of VeeFriends |
| Early investor in Facebook, Twitter, Snapchat, and Uber | Prolific angel investor with a portfolio of successful companies | Author of seven books, including “Jab, Jab, Jab, Right Hook” and “Day Trading Attention” |
Vaynerchuk’s keynote at SBC Summit, “Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World,” is inspired by his latest book. In this presentation, he’ll deliver forward-thinking insights on storytelling, digital disruption, and business strategy tailored to the betting and gaming industry. “I’m excited to hit the SBC Summit stage,” Vaynerchuk said. “My keynote is all about helping brands understand the work they need to do to actually win in today’s world. Attention is the single most important asset in business. The betting and gaming world is sitting on a goldmine. I’m here to get tactical about how to turn that attention into growth.”
Vaynerchuk will break down exactly how to identify and capitalise on underpriced attention, helping brands cut through the noise to drive real engagement and growth. He’ll discuss influencer marketing, paid media, and the unexpected power of collectibles, and provide practical strategies for building brand relevance in today’s saturated market. “Gary builds empires,” said Rasmus Sojmark, CEO & Founder of SBC. “This keynote is going to challenge people, shake up mindsets, and deliver real, practical value. If you’re serious about growing your brand, missing this would be a big mistake.”
Beyond business, Vaynerchuk is also the creator of VeeCon, a next-generation conference that blends innovation, pop culture, and entrepreneurship into one dynamic experience. He shares his day-to-day journey as a CEO with over 45 million followers across social media, generating more than 300 million views each month. His podcast, The GaryVee Audio Experience, consistently ranks among the top globally. In addition to his media presence, Vaynerchuk serves on the boards of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise — extending his influence well beyond marketing and into broader cultural and philanthropic spaces. SBC Summit will return to Lisbon on 16–18 September, bringing together 30,000 global industry professionals for three days of high-level networking, product discovery, and expert-led content. Vaynerchuk’s keynote will be open to all attendees except those with Expo Only passes. Get Event Tickets to experience the power of attention for yourself. With strong support from the city, a focus on ROI-driven deal-making, world-class hospitality, and a prime post-summer slot, SBC Summit is perfectly timed to close out the year strong and set the stage for 2026.
“Attention is the single most important asset in business. I’m here to get tactical about how to turn that attention into growth.” – Gary Vaynerchuk
As the betting and gaming industry continues to evolve, one thing is clear: attention is the key to unlocking growth and engagement. Don’t miss the opportunity to learn from Gary Vaynerchuk and take your brand to the next level. Get your tickets now and be a part of the conversation.
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